Greetings From the ALps

Step into Kitzbühel,
one story at a time.

A three-dimensional Kitzbühel you can explore from anywhere in the world — the old town, the shops, the mountains, and a local guide to walk you through it. On your phone. No app to download.

Kitzbühel, Tirol

762 m above the sea

Your guide

Pepi will be waiting at the gate.

Meet Pepi — Kitzbühel's own city guide. He has grown up, spent his life here, and knows every little story. His avatar welcomes every guest personally and walks you through the medieval town, one corner and one story at a time.

Between his stops, you're free to wander — into the shop windows, down the alleys, onto the terraces, and out toward the mountains beyond.

How the visit unfolds

Four to eight stops.
One unforgettable town.

01

Pepi greets you.

The moment you arrive, your guide welcomes you at the town gate and sets the scene.

02

Follow the stories.

He sends you from point to point across the center — each corner holds its own piece of Kitzbühel's history.

03

Wander freely.

Between stops, explore at your own pace — the shops, the restaurants and the alpine views are all yours.

For Kitzbühel

Built at home,
for the town that made it

Digitalstadt belongs to Kitzbühel. For residents, it's a living portrait of the place; for local shops, restaurants and hotels, it's a new window onto the world. We'd love to have you in it.

(c) Kitzbühel Tourismus

Wish you were here — soon

The doors aren't open yet.

We're rebuilding the whole experience with Pepi. Send us an email and you'll be among the first invited inside.

Digitalstadt Kitzbühel a new way to meet the Alps.